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eine Frau mit Kochgeschirr

Company history

Any beginning takes courage

“Fortune Favours The Bold” – In 1966, this quote was the incentive for Otto Schüller to set up the Schüller Möbelwerk KG on the basis of his father’s carpentry business.


Kitchen with a working counter and a table

It is 1966 and the first 25 employees are building kitchen cupboards for the upwardly mobile Federal Republic of Germany. The location: Herrieden – not exactly a typical place for the furniture trade – that took some courage. But with a belief in our own creative power and a clear vision of our future potential, in 1971 fitted kitchen production starts to take off. Otto Schüller focuses on the development of the company, while his wife Stilla looks after the family and supports him where needed. Regional sales soon become nationwide and later international.

From the very beginning, Schüller has stood for top quality, individuality and suitability for everyday use. Over the years, our passion for kitchens has enabled us to aspire to more. Our courage has turned into success.

The most important stages at a glance

Schueller Firmenhistorie Gruendung
Schüller Möbelwerk KG founded by Otto Schüller
[Translate to English:] Schueller Firmenhistorie Serienfertigung
1971 - 1975
Series production of single kitchen cabinets, design and production of the first unit kitchen
[Translate to English:] Schueller Serienfertigung Keuchenfronten
1981 - 1984
Manufacture of 15 ranges with 60 different fronts, 5 carcase designs and 450 basic types

Construction of the first high-bay warehouse

200 employees
Schüller Produktionshallen
1990 - 1998
Construction of new production halls and a new administration building

600 employees
[Translate to English:] Schueller Historie Schueller-Ausstellungs-Center 2000
2000 - 2005
Opening of the Schüller Exhibition Centre |s|a|c. in Herrieden

Introduction of the premium brand next125

Construction of the second high-bay warehouse

New fully-automatic logistics centre goes into operation

800 employees
[Translate to English:] Schueller Geschaeftsfuehrung 2003
Handing over management of the company to the next generation: Markus Schüller, Max Heller, Manfred Niederauer
[Translate to English:] Schueller Historie house4ktichen Loehne
2006 - 2007
Opening of the house4kitchen exhibition building in Löhne

900 employees
2008 - 2009
Construction of the third high-bay warehouse

Launch of the new kitchen Collection in increments with three systems

1000 employees
[Translate to English:] Schueller Histrorie PEFC
2010 - 2012
PEFC certification

Expanded production floorage

1170 employees
[Translate to English:] Schueller Historie Verwaltungsgebaeude
Move to new administration building

Extended surface-finishing and lacquering facilities
[Translate to English:] Schueller Historie 4 Systeme
System expansion with the introduction of the handleless kitchen based on the 71.5 cm base unit height (four systems available)

1300 employees
[Translate to English:] Schueller Historie Verbindungsbruecke
Construction of new production facilities and construction of a bridge linking production and the administration department
[Translate to English:] Schueller Historie Schueller-Ausstellung-Center 2016
Modernisation of the Schüller Exhibition Centre |s|a|c. in Herrieden

1450 employees
Schueller company history introduction of Optimus and C5  [15:30] Rückert Anna Schüller histoire de l'entreprise introduction d'Optimus et de C5
Introduction of the 84.5 cm carcase height and the Optimus drawer/pull-out lineup

Expansion of our production area, starting with the construction of a car park

1838 employees
Schueller Company history climate-neutral furniture producer
2020 - 2021
Introduction of the handleless kitchen based on the height of 84.5 cm (base units)

Completion of the car park with 1.860 PKW parking spaces

Launch of the production extension

Certification as “climate-neutral furniture producer”

2051 employees
RAL-GZ 436 ‘Furniture - circular sustainable’ audited and certified

"Nothing seems as easy in hindsight as an idea brought to life."

Otto Schüller, company founder